Webinars are an effective content marketing tool to reach new audiences and drive leads into the funnel. If you’ve produced webinars before, you know the importance of creating powerful event-related content including the abstract, invitation, landing page, and follow-up emails. Now we want to challenge you to think beyond the traditional project plan and dive into new forms of content and creative channels to distribute it through.
Join PR Newswire and ReadyTalk and learn how to create multi-format content before, during and after your webinar (think press releases, blogs, nurture tracks, infographics, even event Q&A).
Sarah SkerikVP of Content Marketing
Bo BandyPR/Marcomm Manager
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